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You’re going to learn these parts of SEO this week.
This week’s tasks are
Google is a fully-automated search engine that uses software known as web crawlers that explore the web on a regular basis to find sites to add to our index. In fact, the vast majority of sites listed in our results aren’t manually submitted for inclusion, but are found and added automatically when our web crawlers crawl the web.
Google Search works in essentially three stages:
If you’re interested, here’s a little bit more about how search works. There’s an even longer version about how Google Search works.
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic (known as “natural” or “organic” results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.
As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine behavior, what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience. SEO is performed because a website will receive more visitors from a search engine when websites rank higher on the search engine results page (SERP). These visitors can then potentially be converted into customers.
We, at GuinRank, have put the best effort to create a tool-set that will help you rank and monitor your sites better.
Let me tell you this, it’s been a challenging yet a great ride so far.
Our enthusiastic team has been working continuously on managing and improving the software, being permanently connected to the newest updates from the digital marketing industry.
Our goal is to add value to your business by providing actionable insight and a 360 view of all your marketing related data, using unique and cutting-edge systems to process it.
GuinRank provides users with access to a rich collection of resources (including but not limited to Keyword Research tool, content optimization tool, Content Rewriting tool, and Content Translation) related to SEO content marketing, SEO copywriting, Search engine optimization, and Google Ranking algorithm.
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It takes two to three days to study the first week.
Don’t rush to get the job done.
You have to keep in mind that the most important thing is understanding, not just reading or watching.
You’re going to learn these parts of SEO this week.
This week’s tasks are
Keyword research is a practice search engine optimization (SEO) professionals use to find and research search terms that users enter into search engines when looking for products, services or general information. Keywords are related to queries, which are asked by users in search engines. There are three types of queries : 1. Navigational Search Queries 2. Informational Search Queries 3. Transactional Search Queries. Search engine optimization professionals first research keywords, and then align web pages with these keywords to achieve better rankings in search engines. Once they find a niche keyword, they expand on it to find similar keywords. Keyword suggestion tools usually aid the process, like the Google Ads Keyword Planner, which offers a thesaurus and alternative keyword suggestions. Google’s first party data also aids this research through the likes of Google autocomplete, related searches or People Also Ask.
Website content writing aims for relevance and search-ability. Relevance means that the website text should be useful and beneficial to readers. Search-ability indicates usage of keywords to help search engines direct users to websites that meet their search criteria.
There are various ways through which websites come up with article writing, and one of them is outsourcing of the content writing. However, it is riskier than other options, as not all writers can write content specific to the web.
The second week requires you to focus intensely to learn terms that may be new to you
so you must focus on each video and do not rush or skip anything
When you get here, that means you’ve done the whole month’s tasks, which also means you’re now aware of the concept of SEO, how it works in conjunction with search engines, and what’s the difference between the SEO on and off the page, and you understand how to write your first article.
Now you’re ready to take your first step towards the beginning of practice and go deeper and deeper.
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