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SEO Basic Skills you will learn & Search engine optimization·

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SEO Course

SEO Basic Skills you will learn · Search engine optimization

SEO Course 2022 [Updated]

When should you start Search Engine Optimization (SEO)?

Learn SEO

Websites should start the SEO process when creating the site for the first time, from the outset there must be a plan to Optimization clear search engines with specific objectives.
Analyze keywords well to set the best plan for success in the process of rank your site in search engines, the target keywords vary in terms of competition and the extent to which your site can win.

Goals must be suitable for the capabilities available to you.

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Your best choice to a ranking of google on the First Page #1 of Google

This playlist consists of a set of Search Engine Optimization(SEO) tutorial videos that will teach you all about SEO from scratch.
The SEO course focuses on keyword research, on-page optimization, on-page SEO tutorial, off-page techniques, SEO tools, local SEO, SEO backlinks, different ways to rank YouTube videos, 7 important SEO tips, and tricks, local SEO, and finally, we will have a look at the important SEO interview questions and answers.
Now, let us get started and learn SEO in detail.

SEO Course

17 Videos

FAQ

Most frequent questions and answers

abydos seo

Abydos – Beginner’s Guide – to SEO & SEM ​

is a free guide to the world provided by young people from many nations of the world under the leadership of Hassan Essam, SEO specialist & business developer entrepreneur.
This guide helps you learn SEO & SEM We put you on the road map to simplify your learning journey From beginner to professional.

Supporter for Google Digital Garage project.Google Digital Garage project

SEO, or search engine optimization, is the process of optimizing content to be discovered through a search engine’s organic search results.

Understanding the intricacies of how search engines like Google work is crucial, as you get a clearer picture of how you can optimize your web pages to rank higher and get more organic traffic.

First, we look into the definition of SEO and how SEO on different search engines are all about driving traffic but to different destinations like videos, product pages or web pages.

Then we find out the 3 reasons why marketers all over the world are incorporating SEO into their marketing strategy.

After we’re clear about the what and the why of SEO, we dig deep into the mechanics of how Google works to rank pages.

Sam first explains the process by which Google crawls the web to build up its massive index of information before going into the search algorithms that they use to find the most relevant results in the shortest time possible.

By taking a look at Google’s own claims on how their search algorithm works, we examine the various considerations that they look at when interpreting queries and ranking pages.

Sam breaks down one of the most important things to master as an SEO – the reason behind a searcher’s query or search intent. Through a couple of examples in the search engine results pages (SERPs), he then emphasizes the crucial things to look out for to match the searcher’s intent.

Other key points covered in this tutorial:
– How Google identifies relevancy though content
– The 3 broad categories that Google uses to identify quality pages (EAT)
– How Google considers usability of web pages

Finally, we look at how Google uses personalized data and how such personalization affects your Google searches.

This video gives a strong foundation of how search engines like Google work and breaks down the basics of SEO.

Having such an understanding is crucial for anyone considering SEO, new to SEO or learning about SEO as it gives you a better idea on how you can optimize your web pages to rank higher and get more organic traffic.

We all know this factor that search engines are the answer machines. These are designed to organize, understand, and discover the internet’s content in order to deliver the most relevant results to the queries, users ask. In order to provide the search results, your content requires to be the first to visible on search engines. A search engine works in three ways and these are three major functions of it.

Crawl
Check the internet for content, searching for the content or code for every URL search engine finds.

Index
Organize and store the content available during the crawling procedure. Once a page is in the index, it is in the running to display the results to relevant questions.

Rank
In this procedure, Google offers the content that gives the best answer to the user’s questions. It means that results are the least relevant.

What is the crawling of a search engine?
It is a discovery procedure in which a search engine sends out the robot’s team to get updated and new content. The content is different and it can be PDF pages, videos, images, and web pages.

Indexing on Search Engine
Contains the data on all the web pages that the search engine is able to find. In short, if the website is not in the search engine’s index, then it will not get the ranking. So, this is the next step to crawling because the search engine includes the website link in its index after crawling.

Search Engine Ranking
In this process, the last and the final step is website ranking. When a user searches for a query, then the search engine scours the index for the most relevant content. It organizes the content in the hopes of answering the user’s question. This search result order is famous with the name of the ranking. Generally, a user could assume that higher the web pages are ranked, the more related search engine believes about the website is to the search question.

Moreover, the SEO s can block the crawlers from your web pages or a specific part of the site or instruct the search engine to stop indexing your pages. But, it is important to index your website, if you want that your website comes in the search results.

Backlinks are when someone links to your website from their site. The more sites that link to you, the higher you will rank in Google.

Now all backlinks aren’t equal. Here are some of the things Google looks at when analyzing backlinks:

1. How authoritative is the site linking to you? If Huffington Post links to you it is more effective than if I, NeilPatel.com links to you. Why? Because Huffington Post is considered a well known authoritative site.

2. Authority is measured by a metric called “domain authority”. It’s from a scale of 0 to 100. The higher the number the better. You ideally want to get backlinks from sites with a domain authority that is higher than yours. You can use the tool ahrefs.com to learn what your domain authority is.

3. The more related a site is the better the link. If you are in the plumbing space, a link from Huffington Post isn’t as good as Home Depot (which is an authority site in the home repair space). Try to get links from high domain authority sites within your space.

If you want to build links the quickest way to generate them is through round up posts. Email people within your space and interview them. Include their thoughts within your blog and let them know when you publish the post that includes them. Ask them to share the post on their favorite social network and even ask if they can link back to you.

By doing this your rankings will climb in Google.

Keyword research is arguably one of the most important elements of SEO. Without keyword research, your entire SEO effort is effectively stumbling around in the dark.

Keyword research is the process of discovering the keyword phrases related to your business that users type into search engines.

Your entire SEO strategy grows from the foundation of solid keyword research. You can’t write relevant content if you don’t know the phrases that people will use to discover it – or the phrases that Google associates with worthy content. You can’t optimize your pages without knowing which phrases you should optimize for.

Keyword research helps you to understand the concepts that resonate with potential visitors – the things they’re looking for and the things they care about. Keyword phrases are scored based on popularity – there might be a hundred ways to search for the widget you sell, but there will be two or three phrases that are used far more often than the others.

Once you’ve done your research, compiled your list of keywords, and ranked them in order of importance or popularity, you know exactly how to create content that will resonate with your potential users – and that’s also seen as relevant by Google’s algorithm.

So, basically, you’re doing market research to find out what your audience is looking for.

SEO is just one discipline encompassed by SEM (Search Engine Marketing). SEM includes PPC and SEO.

SEO FAQ SERP

If it’s in the search engine, you can safely assume it’s search engine marketing!